Scurto Marketing Designs New Responsive Website for Newman-Dailey Resort Properties
DESTIN, Fla.--Jan. 2015--Scurto Marketing, a website development and marketing company based in Destin, Florida launched a new and improved website for Newman-Dailey Resort Properties. A long-time client of Scurto Marketing, NDRP specializes in vacation rentals, sales and management along the Emerald Coast. The decision to update the website was based on the noticeable shift in the industry to make more responsive sites. The main benefit of responsive web design is the ability to adjust and optimize, making the website easily accessible on all types of devices.
Joe Scurto, owner of Scurto Marketing, says, “A responsive site design has become an industry standard. When a website is more flexible, able to respond and adapt to its environment, it greatly enhances the user’s experience. We have developed many sites for Newman-Dailey Resort Properties and wanted to convey the same warm design elements that make the company unique while bringing this site up to speed with modern elements.”
One of the key features of the improved site is the ability to see overall larger, edge to edge images without losing space for much needed call-to-actions. Using the entire display screen of each device is ideal for viewing property details. An additional key feature is the locking header bar which enables a user to scroll down below the fold with the header bar locking in position at the top of the screen. This gives the user the ability to always see additional search options without scrolling back to the top. Images will also resize based on the resolution of the device being used. In addition, entire sections of the page will stack on top of each other in lieu of being side by side. One page might be four columns wide on a desktop while being one column wide and four rows long on a mobile device. Thus, no content is lost regardless of the device used. This is critical to the vacation rental industry as an increasing amount of users are searching and booking on smaller devices.
The enhancements to the Newman-Dailey website www.DestinVacation.com were made to improve overall use and appeal to more visitors to the site. The website is an extension of Newman-Dailey's warm, inviting feeling provided to guests and clients. Explore the improved site at www.DestinVacation.com.
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